The only goal‑based affirmation app.

Chief Aim holds one aim. Yours, in your own words. It reminds you to read it aloud every morning and every night. Two notifications a day, never more, until your actions follow your words.

Features

One aim, set in stone

Not a list of goals. One Chief Aim per account, locked once you commit. One token a month to change it.

Twice a day, never more

Morning and night, at times you choose, a reminder asks you to speak your aim. That is the whole ask. A promise, not a nag.

Your goal, your words

The aim, the price, the date, the plan. The AI coach shapes all four into one clean paragraph, written the way you talk.

Private by design

Your aim is encrypted in transit and at rest. It belongs to you, and only you can read it.

How it works

Three steps. Then it's a ritual.

1

Name the four parts

The aim, the price, the date, the plan. What you want, what you give up, the day it is yours, and what you do starting now. A few minutes, once.

2

The coach writes your aim

Your answers become one clean paragraph in your own voice. You approve every word before it's set in stone.

3

Read it aloud, twice a day

Morning and night, speak your aim with feeling, then do the day's one action. The app keeps the score.

Why it works

Spaced repetition, for identity.

Reading your aim aloud twice a day keeps the goal in front of the person deciding your next hour. Saying it out loud, with feeling, does what silent reading can't: it makes the words yours, until acting against them feels like breaking your word.

The streak isn't the point. The point is that on day forty, the aim is no longer something you wrote. It's something you are.

Speaking your aim works when it's paired with consistent action. The app gives you the ritual. You bring the work.

Why “Chief Aim”

Nearly a century old, kept.

In 1937, Napoleon Hill published the instruction this app is built on: write your definite Chief Aim in your own words, then read it aloud twice a day, once after waking and once before sleep, until the person who has achieved it is simply who you are. Chief Aim is that practice, with a coach to shape the words and exactly two reminders to keep them spoken.

Pricing

Change your reality in 14 days.

Start free for 14 days. The whole ritual, morning and night. Cancel anytime before the trial ends and pay nothing.

Monthly
$7.99
per month
One aim, the full ritual, the coach.

Billed through the App Store. Cancel in two taps.

Take control of your reality.

One aim. Read out loud every morning and every night, until your actions follow your words.